Welcome to the companion website for Google AdWords For Dummies, 3rd Edition!
You’ll find videos and micro-training on various tools and components of AdWords here – everything that we promise in the book, and then some.
If you find anything on this site to be out of date, please leave a comment on that page letting us know what’s changed, so we can keep this website as current and useful as possible. Thanks!
If you haven’t already, go ahead and order your copy now:
Book Companion Table of Contents
Part I: Becoming a Google Advertiser
Chapter 1: Profiting from the Pay-Per-Click Revolution
Videos
Nothing to see here – keep moving…
Resources
Read this amazing – ah, who are we kidding? We got nothing.
Organizing ad groups (keyword buckets) – you’ve heard all about ad groups, now experience them first-hand in this 3-D I-Max – OK, in this 640 by 480 Youtube format. Happy now?
Chapter 5: Reading the Mind of Your Market
Videos
Discussion Forums – our undercover investigative reporter plunges into the byzantine and serpentine and labyrinthine world of online forums.